SEO On-Page Ranking Factors.

On-page ranking factors have a big impact on your web page’s ability to get high rank if page’s optimized properly. The biggest on-page factors can affect search engine ranking. In this new guide you’ll learn:

• How to optimize your content
• How to create SEO-friendly URLs
• How to write titles and descriptions

Web Page Content Optimization.

The content of the web page is which makes it worthy for a search engine result position. It is what the user can to see the information and it is also important to the search engines. As such, that is important to create meaningful content. What is good content? From a search engine perspective, all good content has two things. Good content should be informative and must be linkable.

Good content should be informative:

Just like the world’s markets, information is affected by supply and demand. The good content is that which provide the accurate information to the user. It can be a video, a picture, a voice, or text, but it must informative to user that could be considered good content.

Good content should be linkable:

From a Search engine perspective, there is no big difference between the good and bad content on the web if it is not properly linkable. If people unable to link it, search engines will not rank it, and as a result the content won’t drive traffic to the website. Content that is not informative or is not linkable is bad in the eyes of the search engines and people.

How to create SEO-friendly URLs

Below are some URLs significant ranking factor.
More specifically:
• URL length is listed as #46 in Google’s top 200 ranking factors
• URL path is listed as #47
• Keyword in the URL is #51
• URL string is #52
• Start with your page title
• Remove special characters
• Remove numbers
• Remove superfluous information
• Boil it down to a keyword
• Add keyword modifiers (optional)
• Make it readable (optional)
• Make it lowercase
• Replace spaces with hyphens

How to write titles and descriptions

Title Tag. A title tag is an HTML element that specifies the title of a web page. Title tags are used to tell search engines and visitors in what your page are related. The titles tag an accurate and concise description of a page’s content. Google typically displays the first 50–60 characters of a title tag.

Where do I add the title tag?

You can add a title tag in the section in your site’s HTML. It should look something like this:

Description Tag. A Meta description is HTML tag that appears in the head section of a web page. The content within the tag provides a description of what the page and its content are about. In the context of SEO, meta descriptions should be around 160 characters long.

Ranking of your website on search engines depend much on the on-page SEO technique. On-page SEO is one of the crucial technique that are done within the website to get indexed by search engines and secure better ranking position on search engines. It is very essential to focus on on-page SEO to get listing in organic search results.
On-page SEO defines a range of techniques to improve the overall Click Through Rate ratio. Here are a few techniques that could improve your website’s pr web page ranking on search engine.

Relevant keywords: Optimize relevant keywords related to the products/service you want to promote/sell. Keywords targeted might differ from one web page to another but make sure they are related to the products. Go for keyword tools to find relevant keywords as they give you some insight of certain keywords that are highly searched by people. Optimizing unwanted keywords will not bear fruit and in turn might hamper the ranking of the website. Maintaining keyword density is also important while doing SEO Search Engine Optimization on-page optimization.

Meta Tags: Meta tags are important for webmasters as they feed information to search engines about the website targeted. They play crucial role as they are snippets of text and provide information to visitors as well. The snippets of text are also displayed in the search results and so it is advised that meta tags should be informative and easily understood. Meta tags help the website in getting indexed by search engines.

HTML Tags: For effective results always use HTML tags. Reason? The HTML tags help the search engines to understand what is website or web page is about and it affects the search results listing. There are several HTML tags that can be used to define the website or webpage.

Link Optimization: It is an important factor of on-page SEO that all the web pages or keywords are linked and redirected to the relevant page without any error. Do not think of making the link building process complex as the search engines might find it hard to index while evaluating the site. Doing so might hamper the ranking that search engines give to a website based on link building.

Image optimization: If you are planning to use a lot of images on your website then consider image optimization technique. Optimize all the images with relevant tags so that they are displayed on the image search results. The search engine spiders are developed to read tags and so they pick all the relevant tags tagged to the images. Use Alt text or Alternate Text as it describe the image when the user takes the croucher of the mouse it displays the text.

Structure of website: Developing a website with a good structure comes under on-page SEO promotion technique. A user-friendly designed website could enhance the probability to grab higher ranking in search engines. Google, Yahoo, Bing and other major search engines understand that a well designed website delivers a great user experience and visitors prefer to return to the same website in future. And search engines bow to the demand liked by the users.

On-page optimization is an integral part of SEO and our team of SEO experts very well understand this techniques. They could tell you why you should consider on-page optimization and how your venture will be benefitted by this. Our SEO techniques could do wonders for your online venture. To know more about our services write to us!!

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